![]() ![]() The most popular beach is easily accessible on foot with a walk down Pier View Way, through a short tunnel under the railroad tracks, and straight to the Oceanside Pier, the longest wooden over-water pier on the West Coast. It’s not called Oceanside for nothing-the city enjoys near-perfect weather and what the Encyclopedia of Surfing calls “one of Southern California’s most consistent surf spots'' along its nearly four miles of coastline. ![]() “We like it that way and we’re working to keep that local feel. “But even with all the growth, Oceanside is still Oceanside,” Dwelley continues. A lot of former military members stay in Oceanside they want to be part of the community, to raise their family here.” “Tourism is a bigger piece of Oceanside’s economy now, and that means people are more willing to make the investment in new businesses. Oceanside’s proximity to both Los Angeles and San Diego make it a perfect day trip or long weekend jaunt.ĭwelley takes the changes in stride. ![]() Tourism in Oceanside was enjoying record growth pre-COVID-19, and with travel restrictions eased, there’s plenty of pent-up demand for sun and fun getaways. No one is knocking the arrival of the beachside hotels, though. It’s beautiful, and it was just a matter of time before the big hotels came.” But this is one of the last undeveloped beach towns in Southern California. Downtown Oceanside was definitely pretty sketchy not so long ago. There’s a photo of Gary Blair, my business partner and me when we were in Little League on the back wall. “I was born in Oceanside and grew up here. That sentiment is echoed by Harrison Dwelley, co-owner of Beach Break Cafe in South Oceanside. “It scared people, and locals weren’t going to come downtown for dinner.” “Bar brawls were fairly commonplace, and the fights didn’t always end at the sidewalk,” Heim continues. “Nobody wanted to go downtown,” says Kim Heim, Director of Special Projects for MainStreet Oceanside, whose mission is to attract new, pedestrian-friendly activities and businesses to Oceanside’s downtown. The northernmost suburb of San Diego had, for years, barely been a blip on the road from Los Angeles to San Diego, with a downtown area that could politely be described as “unsavory.” There’s a Costco in nearby Vista, but that’s pretty much where the similarity ends. We are a concerted threat to legacy media organizations, and proudly so.If the word “suburb” conjures up images of gated communities with manicured lawns and a Costco that’s close, but not close enough, Oceanside, California is not that. SanDiegoVille reports fairly on the top entertainment happenings and small businesses doing it right, while not shying away from hard topics and questions you won’t read in local publications where editorial direction is ultimately steered by the sales department. We pound the pavement for our exclusive coverage instead of waiting for permission to break news from the fancy public relations firms that regularly spoon-feed mainstream media sources their story ideas, influencing journalists’ opinions with freebies and fanfare. ![]() We are a different kind of news site with no desire to conform to antiquated ideas of how many believe journalism should be. SanDiegoVille was created in 2010 to report about all the fun & delicious happenings taking place around America's Finest City and we quickly earned a reputation for being a news source for and by those that shun archaic journalistic practices in pursuit of reporting the real story. ![]()
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